Below are some examples of 1 page PDFs, they normally consists of:
The video is the main focus here, after the lead watches the video they will now right then and there if they are going to use your service or if they are at least interested in moving to the next stage of your pipeline.
Another benefit of using the permission/PDF method is that it takes a lot of pressure of your sales personnel. The first time they reach out to the lead, the lead will know everything about what you are offering, assumptive closes work well with our system, no more sales just onboarding.
It is also used as a point of reference when making the callback, as well as a rapport builder in the beginning of the relationship.
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